Bulk email verification is one of the quickest ways to reach your customers. But, as any experienced marketer knows, a clean mailing list is essential for good results. Invalid email addresses can damage your deliverability rate and even cause your emails to be marked as spam. That’s why bulk email verification is a must before you send any major campaign. In this article, we’ll take a look at what bulk email verification is and some of the best services to help you keep your lists as clean as possible.
The Ultimate Guide to Bulk Email Verification: Keeping Your Campaigns Effective and Efficient
The process of bulk email verification is the act of verifying a large number of email addresses simultaneously. To do this, you simply upload a list of email addresses in a CSV or TXT file to your chosen verification tool. The tool will then examine the list for a range of factors, including syntax validity, domain and MX record existence, and mailbox availability. It can take a few minutes to a couple of hours for the tool to complete its work, depending on the size of the list and the tool’s capabilities.
Once the process has been completed, the verified and un-verified addresses will be separated and the tool will let you know which ones are valid. In addition to this, many tools offer a “health” score for each email address, which takes into account things like spam trap detection and how long the email has been dormant.